Bank of America Study Reveals What’s Important To Younger Investors

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A recent study from Bank of America found that younger and investors are looking at greater alternatives than other generations.

They’re also more focused on digital assets and sustainability to help create wealth. In this study, 75% of younger investors say that they believe it’s possible to get higher than average returns only with traditional stocks and bonds. The biggest share of personal wealth in the United States will be transferred up through 2045, representing an estimated $84 trillion in wealth. Younger generations are exploring new investment strategies and may continue to do so as they inherit this wealth. 80% of young investors are looking to alternative assets, and the ownership of sustainable investments has doubled since 2018.